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Story
With CH Men, Carolina Herrera launches the masculine version of her fragrance CH. CH Men is a woodsy perfume for gentlemen with a sense of ‘adventure, savoir faire, passion, eccentricity and of course style’. The communication is based on ‘a journey to experience new sensations, to meet new people and discover new places’. Like his fragrance, the CH man is elegant and sophisticated and loves to ‘wander around the narrow streets of big cities, in search of old bookshops and tiny cafes’. According to Carolina Herrera Jr, “Life is a journey, CH Men is its essence”.
Description
The fragrance opens with refreshing and aromatic notes of citrus, violet and cut grass. The heart is more floral and spicy in a combination of jasmine and saffron. The warm dry down blends sandalwood, vanilla and suede.
Bottle
The elegant bottle is adorned with a chocolate-brown leather-like sheath that is engraved with the CH monogram. A red ribbon with CH metal letters brings a touch of sophistication. The red stitching reminds the ribbon. The cap is round and metallic. While CH for her reminds a hat box, CH Men can evoke a suitcase.