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This is a new Britney Spears fragrance, the second fragrance Britney launched in 2007. The new fragrance, Believe, is promoted under slogan "The greatest freedom is to believe in yourself". Unlike her previous fragrances in cute girlish toy-like bottles, Believe comes in triangle bottle of straight and sharp lines. The green color of the fragrance alludes to the fresh character, aimed at young and romantic girls.

Sensual and warm. Delicate and feminine. A sparkling blend of exotic fruits, soft florals and seductive amber.

Key Notes:

• Top: Inner light shines outward with a mouthwatering top note of guava pulp and golden tangerine
• Heart: A delicate blend of feminine honeysuckle is intertwined with hints of linden blossom
• Dry down: A balance of sophistication and youthful spirit, patchouli aura is wrapped in a wink of sensual amber and pink pralines

For an added personal touch, a lustrous silver plate engraved with Britney's signature rests on top of the bottle.