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Story
Famous American singer Britney Spears unveils Radiance.
Radiance is a fragrance that is said to embody Britney Spears’ ‘confident and
alluring persona’. The ad campaign represents Britney Spears escaping
photographers and visiting a medium. At the time of the medium’s revelation, she
says: ‘No thanks, I choose my own destiny’. According to the artist, Radiance
‘has the power to make any woman feel beautiful’.
Description
Described has a brilliant white floral fragrance,
Radiance opens with a mix of wild berries and dewy petals. The heart reveals a
white bouquet with green undertones. The scent dries down into a woody and warm
base of cashmere wood, amber and musk. Perfumers: Honorine Blanc and Harry
Fremont, Firmenich.
Bottle
The rectangular fragrance bottle is decorated with pink,
blue and translucent gemstones. The rectangular cap represents one of the blue
gemstones that can be found on the bottle. The case is also framed of jewels
motifs.
Luscious berries and dewy petals unfold to reveal a
radiant heart of luminous pure white flowers, lit from within by the glow of
precious amber, woods and sexy musk.
Key Notes:
Alluring – Top notes of
luscious wild berries and soft dewy petals convey a feeling of unparalleled
allure.
Sensual – In the radiant
heart, a pure white bouquet of tuberose, jasmine, orange flower and iris exudes
an unforgettable feminine aura.
Captivating – Captivating cashmere woods and
luminous amber are wrapped in the sensual glow of skin musk.